#corporatecollection

Corporate Collections in Poland Vol. 2 – Art that works. The collections of the ING Polish Art Foundation

The aim of the ING Polish Art Foundation is to support Polish artists, as well as to present the most current phenomena in the field of visual arts. The Foundation’s collection, which has been built since 2000, includes works by Polish artists created after 1990.

Art branding

Exchange Strategy vol. 2 – Corporate Collections in Poland

„An assumption that art branding is quite a nice idea for building a company’s image is merely the first and, in fact, the easiest step of the process. What follows is a tortuous, full of pitfalls expedition through the thicket of choices, decisions and concepts.”

Art branding